We freeze the ordinary by rethinking what most people overlook.

Each cube is infused with real fruit flavor along with vitamins and electrolytes, so the ice doesn’t just chill a drink, it contributes to it. Starboy ice is made to show up anywhere drinks do — from water and sparkling water to cocktails and smoothies. As it melts, the experience evolves, staying balanced and refreshing without watering down your beverage. 

It’s a small change with a noticeable impact.

Ordinary is easy. We choose different.